The onset of the COVID-19 pandemic has led to knock-on effects in the real estate industry. With open houses and meet-and-greets put on hold, and many…
IMS Editorial TeamApril 21, 2021
The face of retail is ever-changing, and in the last few years, the vastness of online shopping has created an overwhelming amount of content and communication available to wandering shoppers. With competitive stakes at an all-time high, brands…
IMS Editorial TeamApril 8, 2021
The real estate industry has witnessed a significant transformation in recent years due to rapid technological advances that have enabled agents to improve their workflow…
IMS Editorial TeamJanuary 27, 2021
Livestream shopping, also known as live shopping, livestream broadcast or livestreaming, has been around in China on major e-commerce platforms such as Taobao and JD.com…
Miranda CheukOctober 9, 2020
The ongoing coronavirus pandemic has upended many lives and severely impacted most businesses. The tourism, food and beverage, and retail industries have been hit particularly…
Miranda CheukSeptember 14, 2020
Highlights “it’s a point of frustration and it’s also an opportunity meaning we can educate people more about what organic means” In this week's podcast, we…
IMSAugust 26, 2020
Overview The trouble with customer experience initiatives is that usually, you don’t realize you have an issue until something disastrous occurs. Generally regarded as investments…
Manuela BurkiJune 26, 2020
Highlights “Customer journey mapping is often regarded as an accessory marketing activity, but it's actually a really crucial step in understanding the different triggers that…
ReinhardJune 16, 2020
